Industry Insights

Aligning Incentive Compensation with Customer Marketing Programs

Too often banks develop their employee incentive programs completely separate from their consumer marketing programs. Kane argues that this is not only a financial mistake, but results in a misalignment of goals and efforts....

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Best Practices for NPS Survey Design

How can you build simple, effective customer research that enables you to evaluate the true experience of your customers? Learn how to solicit meaningful customer feedback and implement constructive change to fix problems and...

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